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Video Advice
by Anthony D. Coppedge
Contributing Writer
January 08, 2012



- has nothing to do with technology



"OK, now what?"

So what does this mean? How do you do this? Where do you start?
The left-brainer is thinking through the logistics of manpower, time, scheduling conflicts and budget. The right-brainer is wondering why we didn't do it his way; after all, he's obviously found a way to improve upon these ideas.

Good. You're both thinking. That is my whole point.

In getting started with a media ministry, look at what other media savvy churches are doing that you feel would work for you. Then, consider the following:

  • Ask them why they chose brand X over brand Y. Also ask them how long it takes them to produce their content. Then ask them how many people are involved with the creation of this content. Finally, ask them how much they spend on personnel, equipment and supplies and resources per week/month/year.

  • Some of you will discover that some churches are really investing heavily in these ministries. Others will discover a church member who donates his equipment and/or time for church projects. The point is, though, you may very well have the beginnings of your tech team sitting in your church right now.

  • When getting started, don't expect to start where the established media ministry churches are at today. They didn't get there overnight, and you won't either.

  • It's also very important to discover who in your church would be highly interested in media ministry now, before you start. Having equipment without a dedicated volunteer base is wasted money.

  • Seriously consider a full time staff position; a Media Minister or Director of Media. While many different people may fit this position, potential candidates should have a strong production background. As the ministry starts up, this person will be instrumental in building a strong foundation of content creation and equipment training.

  • Research local Audio/Visual (A/V) firms who have worked successfully with churches. Ask them for several references, and check those references thoroughly. It will be very important to have the support of a qualified dealer as you build and grow. Explain to the dealer that a long-term partnership is desired, as the ministry will grow over the years, so will your need for their products and services.

    WEB Resources

  • www.anthonycoppedge.com
  • www.churchmedia.net
  • www.churchca.com
  • www.churchsoundcheck.com
  • www.fellowshipchurch.com
  • www.ginghamsburg.com
  • www.saddleback.org
  • www.churchproduction.com
  • www.tfwm.com
  • www.soundandcommunications.com
  • www.dv.com
  • www.partingwater.com

    I applaud you for taking the first brave new steps into Media in your church. Or perhaps you're doing some form of media, be it sermon notes and song lyrics projected or an occasional video opener for a message. Wherever your church is in this journey, you have room to grow. By
    researching good resources and learning from other ministries, you are poised to impact your community with a medium that they already relate to: Multi-Media.

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