3 WEEKS OUT TV advertising (if any) begins.
Organize, invite and hold a local youth pastor/music minister luncheon to encourage them to purchase group tickets for their parishioners.
Contact local groups and para-church organizations (college Christian organizations, women's groups, Bible study groups, etc.) for group purchases.
Follow-up calls made to all key recipients of direct mail piece.
Create information gathering card to be distributed to concert attendees. Card should request information such as name, address, email address, age group, etc. This is a key source of information for use in future concert promotions.
2 WEEKS OUT Analyze ticket sales and modify promotional campaign accordingly.
Finalize all personnel for day of show.
WEEK OF SHOW Contact artist management for last minute artist details.
Finalize all mail-order and group ticket sales.
ADVERTISING & PUBLICITY Promoter is expected to do a direct mailing to regional churches and individuals in concert market 5-8 weeks prior to concert date. Regional churches are willing to provide you their mailing lists.
High schools, colleges, and universities should also be considered as "key" regional groups for a direct mail piece. Many colleges will allow you to stuff mailboxes at certain designated times. Others may charge a small fee for the service.
Experiencing Worship, The Study
Used by churches all over the world to help teach worship, the Experiencing Worship study can help your worship team too.
Your team will learn why we worship and gain a better understanding of how to worship.
One user said..."Your 5 week study course has made a tremendous impact on my life in the study of worship... I would like to express my thanks for a well written study course that leads into a higher realm of praise and worship."
Experiencing Worship, The Study